The Springfield Branding Project, launched four years ago to raise the visibility of Springfield as a great place to live and do business, has come to fruition with the recent installation of four new gateways signs at key entrances to the commercial area. CRS staff led the effort to develop the brand and logo, in coordination with a steering committee appointed by then Lee District Supervisor Jeffrey McKay, with representatives from the Greater Springfield Chamber of Commerce, the Springfield Civic Association, the Monticello Woods Civic Association, the Springvale Civic Association, and the Virginia Department of Transportation. A community workshop and an online survey received nearly 1,000 responses, informing the final design. The final phase of the branding campaign was realized with the completion of the Springfield Commuter Parking Facility in September, with the installation of a gateway sign across the pedestrian bridge. For more information, contact Doug Loescher at douglas.loescher@fairfaxcounty.gov.